WXXI Leadership Circle of Philanthropy – Keeping Public Media Strong 

WXXI Leadership Circle donors are deeply committed to the mission of WXXI. This circle of philanthropy encompasses four giving societies representing individuals who have made significant gifts to support public media in the Finger Lakes region as well as those who have included WXXI in their future estate plans. 

  • Signal Society 
  • Impact Society 
  • Visionary Society 
  • Legacy Society 

Through their generosity, donors in the WXXI Leadership Circle ensure ongoing community access to quality reporting, education, and entertainment, available on radio, television, and online.

Signal Society      $500-$1,199

Signal Society recognizes donors who generously give an annual gift between $500-$1,199, helping to provide important funding for WXXI programs and services. When you join the Signal Society, your philanthropy impacts individuals across the region by supporting high-quality, independent programming.

Signal Society Benefits

  • Invitations to special station events and experiences
  • Station tours and behind-the-scenes access to select WXXI productions
  • Periodic emails with exclusive insider content
  • Invitations to participate in select community events where WXXI is a partner organization
  • An individual copy of WXXI’s annual Stories of Impact report upon request
  • Access to WXXI Passport for a wide library of streaming WXXI & PBS video content

Impact Society       $1,200-$4,999

Impact Society recognizes donors who generously give an annual gift between $1,200-$4,999 providing a vital boost to WXXI programs and services. When you join this distinguished, committed group, you are connected to a community of individuals inspired by a passion for public media.

Impact Society Benefits

  • Enjoy all the benefits of the Signal Society plus…
  • On-air matching challenge opportunities
  • Personalized, direct-line communication with WXXI leadership and senior staff
  • Opportunities to host WXXI-focused events

Visionary Society       $5,000+

Visionary Society recognizes donors who generously give a gift donation of $5,000 or more, making a substantial investment in the financial security of WXXI. When you join this group of deeply dedicated individuals, you are helping to secure a solid foundation for WXXI to continue growing our programs and services in order to meet our community’s ever-evolving needs. 

Visionary Society Benefits

  • Enjoy all the benefits of the Impact Society plus…
  • Opportunities for recognition on WXXI’s on-air and/or digital platforms

Kathy Reed
Vice President of Development

Legacy Society       All Planned Gifts

Legacy Society donors have included WXXI in their estate plans and are a critical part of the Leadership Circle. They are reflecting on the future of WXXI and seeking to ensure that future generations across the Finger Lakes region are able to enjoy the same WXXI programs and services. Leaving a legacy at WXXI can mean amending your will, changing the beneficiary of your IRA or retirement plan, or listing WXXI Public Broadcasting as the beneficiary on your life insurance policy. To learn more about the many ways you can include WXXI in your estate plans, visit our Legacy Giving page.

Legacy Society Benefits 

  • Exclusive WXXI insider email once a month
  • Special invitations to exclusive Leadership Circle events throughout the year
  • The opportunity to tour the station at your convenience by calling our office to schedule

Sarah Campagna
Director of Stewardship & Marketing, Legacy Giving