"Go Green" this weekend

If you visited WXXI's booth at last weekend's Clothesline Festival and thought that it brought to an end to Rochester's "festival season", I have good news! Coming this weekend will be a celebration of sustainable living to be held in Rochester's High Falls District. The Greentopia Festival – the newest of Rochester festivals – will be held Saturday, September 17 and Sunday, September 18.

WXXI was among the first organizations to commit its support and has been the lead media partner for the event. The festival really does promise a new experience with a recycled art show, an alternative fuel car show, a fashion show featuring consignment and thrift clothes, an environmental film fest and information on green gardening and living. In fact, WXXI is proud to be hosting a couple of the festival's highlights: a Culinary Series on Saturday and and Environmental Speaker Series on Sunday. The Culinary Series, held in Studio B, will feature cooking demonstrations from some of the leading chefs in and out of our region, while the Speaker Series, on Sunday in Studio A, brings together some of the most influential voices in the environmental movement. Here is a list of the individuals and times:

Culinary Series (Saturday, September 17)
11:00 am: Samantha Buyskes (Simply Red Bistro)
1:00 pm: Alexandra Jamieson (Oprah, The Final Word, 30 Days, Super Size Me)
2:30 pm: Ryan Jennings (Max Market)
4:30 pm: Rafael Guevara (Rio Tomatlan)

Environmental Speaker Series (Sunday, September 18)
11:00 am: Paul Watson | via Skype | (co-founder of Greenpeace, star of Whale Wars on Animal Planet)
12:30 pm: Patrick Cullina (High Line in New York City) and Michael Cooper (Bergman Associates)
2:00 pm: Ed Begley, Jr. | via Skype | (actor, environmental lawyer)
3:30 pm: Bill McKibben | via Skype | (world's leading environmentalist, author of "The End of Nature")

It should be an exciting weekend, as we will be offering tours of the station, as well as being active throughout the Festival grounds. WXXI has also been promoting the festival with a series of environmental-themed programs from breakthrough documentaries to episodes of our PBS Kids line-up (for more you can visit our Web page here.)

WXXI is thrilled to be part of this unique festival that looks to grow our High Falls neighborhood, and make it a national model for sustainability. At the very heart though, Greentopia is a festival of ideas that empowers everybody to create positive change and envision a greener Rochester of the future. So, as you Go Public with WXXI's programming, I invite you to visit the High Falls this weekend and "Go Green" at the Greentopia Festival.

(For complete Greentopia information, check out the Festival's Web site here.)